deliciouslyorkshire | Award Categories

Ambient products:
To be at the DY offices in Tadcaster any time week commencing 15th August – Marked for the attention of Katie Clements

Fresh / Chilled produce:
To be at the DY offices in Tadcaster on Tuesday 23rd August – marked for the attention of Katie Clements

All products entered in the product categories are rigorously tested by our expert judges. Winners will receive their award at the ceremony on 14th November. You may enter multiple categories and several products in each category.

The winner of each product category is then shortlisted for the deliciouslyorkshire Consumers’ Choice category. All products will be judged on taste and supporting evidence. All tasting will be done blind and marked on appearance, aroma, taste and texture. Allocation of marks will be awarded in the following areas:

• Blind tasting

Out of a maximum of 50

• Evidence of use of provenance
• Overall appearance of product, including packaging if applicable
• Evidence of Quality Management Systems, such as HACCP, SALSA and BRC

Out of a maximum of 50 (total from a possible 100 marks)

All entries that have been launched within the last 12 months will be considered for this category.

Judges will be looking for a stand out product that has made immediate impact since its launch, one that has maybe performed over and above initial expectations, one that has become widely known in a short time.

Awarded for commitment to, and creative use of, regional produce on breakfast menus – most able to demonstrate the following:

• The number of locally sourced or homemade ingredients on the breakfast menu
• The choice of dishes to suit each guest
• Use of deliciouslyorkshire branding on menu, website and marketing materials

Awarded to the establishment that most can clearly demonstrate their commitment to using regional produce. This category will be judged on the following:

• Sustained use of regional produce on menu (farm gate to plate, seasonality)
• Amount of regional food as a total of the menu
• Evidence of use of regional food (provide a list of suppliers)
• Most creative and innovative menu, please supply examples of menu(s)
• Effective communications of sourcing policy to guests

A shortlist of entrants will be visited for judging of the quality and presentation of the menu, staff knowledge and customer experience.

Awarded to the retailer most able to demonstrate achievements in the following areas:

• Commitment to prioritising the listing of regional products
• Effective point of sale to promote regional products
• Effective merchandising
• Knowledgeable and friendly staff
• High standards of service
• Production of quality own label products (if applicable)

All entrants will be visited by a mystery shopper prior to judging.

All entries submitted by companies established in or after June 2009 will be automatically considered for this award. The judges will be looking for evidence of:

• Quality – accreditation, company ethos, sustainability policies, product
• Impact made – sales, awards won, PR, marketing
• Potential to succeed – business plan, sales forecasts

This category is in its second year, introduced to highlight our work in export and our promotion of the deliciouslyorkshire brand to foreign markets.

The winner of this award will be the company best able to demonstrate the most innovative use of resources and activities to achieve success and growth overseas.

Another new category for 2011-2012, the Best Distributor award will be given to the company best able to demonstrate an effective logistics and distribution service, offering flexibility and a complete supply chain for Yorkshire food companies.

Now in its fifth year, the deliciouslyorkshire Champion award was created to celebrate an individual who has contributed significantly to the food and drink industry, helping to promote the fantastic food and drink in Yorkshire & Humber.

We welcome any suggestions and the winner is chosen by our expert judging panel.

The Consumers’ Choice is the winners’ winner! The winners from each product category go forward for final judging to find the best one overall. The winner will be announced on the night. This award replaces the Supreme Product.